Domes

Domes Noruz, part of the Domes Resorts group, are adults-only destinations that combine the party lifestyle with relaxation and luxury. With the belief that "The Noruzer knows how to enjoy life on any given day," they aim to create authentic, high-energy experiences that embody interaction, vibrancy, and momentum. Domes Noruz consists of three hotels: Domes Noruz Chania, Domes Noruz Mykonos, and Domes Noruz Kassandra.

Felines Agency undertook the task of capturing this unique philosophy on social media with a strategy that would express elements such as sexiness, intensity, entertainment, and luxury. The brief focused on creating content that would invite the audience to become part of the experience by visiting the hotels. The challenge was to appeal to an international, sophisticated adult audience, conveying the essence of the hotels through social media platforms such as Facebook, Instagram, and TikTok, while strengthening connections with existing guests and attracting a new audience.